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How to tell stories that are relevant?

 

As storytellers, entrepreneurs or artists, we often find ourselves looking for stories that connect best with our audience. 

I met up with Sofie Marin, the founder of a London-based production company, From Sweden Productions, as we sat down for a conversation about storytelling in such traditional mediums as theatre, dance and opera.

She also shares tips that could help you find out more about:

  • Relevant stories to tell in your business or creative projects
  • The entrepreneurial mindset in the arts 
  • The prevailing paradigm of a 'starving and suffering artist'

More About Sofie

  • She specialises in digital marketing, business development and entrepreneurial growth to help creatives stand out, scale up and make a difference.
  • Sofie is also the chair of ballet company Stockholm 59° North, LunchIn AB and founder of Arts Dynamics Entrepreneur Mastermind.
  • She has also worked as the Administrative Director for the Opera Chorus at the Royal Swedish Opera and a...
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